Authentic Asheville is Erin McGrady, Caroline Whatley, and Maggie the adventure dog. We are freelance photographers, filmmakers, FAA-certified drone pilots, writers, content creators, and athletes. We’ve had experience working with international brands and small, local businesses. Sometimes we’re the ones photographing or filming a project and sometimes we’re the ones in the projects. Often times, it’s both. When it’s a good fit, we use our own social media channels for brand campaigns, particularly those in the outdoor industry.

Interested in learning more? Please send an email to hello@authenticasheville.com

Featured in Outside Magazine’s article Best Things to Do in Asheville, From Local Experts.

There are two photos and some text in the right hand corner. In the larger photo Erin McGrady leans against a wooden railing. She is wearing blue overalls. She is holding a white mug. In the smaller photo Erin and Caroline Whatley are trail running.
 

Erin McGrady and Caroline Whatley - Outside Magazine x Explore Asheville

 

 

Brooks Running: Who is a Runner

Erin McGrady and Caroline Whatley are featured in this short film Who is a Runner presented by Brooks Running

Condé Nast Traveler - Women Who Travel Podcast

 
 

The Trail Ahead Podcast

The Trail Ahead: Season 2, Episode 18 with Erin McGrady

 
 

Outside

WUNC North Carolina Public Radio

 
 
 

Well + Good

The Outbound Collective

Trail Runner

Outside ROAM Reports presented by Eddie Bauer

 
 

 

Brooks’ New Brand Anthem, Spring 2024

Brooks Running's new brand anthem "Let's Run There" with a clip of Erin McGrady featured in it.

 

UPROXX

UPROXX


Public Lands

Talent for the outdoor retail company Public Lands’ website as shot by Camp4 Collective

Columbia Sportswear

 

Columbia Sportswear x National Park Foundation on YouTube

Edge Media Network

 
 
Caroline Whatley and Erin McGrady sit on a big rock in a stream in the woods. Erin has her left hand on a small brown dog with a white face. Caroline has her arm around Erin.
 

Outdoor Industry Association

The Outbound Collective Announces Winners of Writers Residency for Underrepresented Storytellers

Mountain Xpress

Women in Business - Know Your Values

Condé Nast

Featured in an article on the 16 Best Hiking Backpacks for Women/hiking-backpacks-for-women included a recommendation and review on REI’s Trailbreak 60L pack.

Huff Post

‘This is Our Haven’: Meet the People of Asheville

Edible Asheville

Hidden Gems in Asheville - The Locals’ Guide to the 828

Asheville Date Night